AEO Strategy

AI Citation

AI citation is when an AI search engine references your brand or website as an information source in its answers. AI citation is a core AEO objective, representing AI's trust and recognition of your brand.

Why It Matters for AEO

AI citations directly bring brand exposure, website traffic, and trust. Brands cited by AI enjoy an 'AI endorsement' effect—users tend to trust AI-recommended brands. Tracking and increasing AI citations is a core AEO KPI.

Practical Examples

  1. 1Perplexity attaches source citation links with every response
  2. 2Google AI Overview may display your website below summaries
  3. 3ChatGPT Browse mode lists referenced web sources

Related Terms

Perplexity CitationAI Search AttributionCitation TrackingBrand Mention Optimization

FAQ

AC

AEO Strategy Director | SurfIO Founder

Founder of SurfIO

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